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Adobe Offers View Into Campaign Management with AdLens, Facebook Ad Exchange...
Digital Marketers and agencies are always looking for a better way to capture and view all aspects of their online campaigns – across search, display and social media channels. Today, Adobe announced...
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Back To School: Silverpop Launches Digital Marketing University
The folks over on Madison Avenue understand just how easy to get sucked into the daily grind of pitching campaigns, monitoring performance and digging through the mounds of big data to find just the...
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Ad Management Is Officially A Convoluted Mess: The Growing Need for...
ADOTAS – With worldwide digital advertising spend expected to skyrocket from $104 billion in 2012 to $173 billion by 2017, advertisers, in turn, have been bombarded with a plethora of new ad formats,...
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